Stealing Brutal Simplification
- Close to 20 years ago, I learned about points of difference and competitive advantage, I seek to help people define them for themselves and their businesses.
- Then in the 2000s it was all about businesses focusing on their core competencies.
- Jump forward to today and Emma Bannister (Presentation Studio - http://www.presentationstudio.com/) and Nancy Duarte (Duarte) talk about having a Single Big Idea that anchors your presentation.
- One of my coaches Yu Dan Shi (https://www.yudanshi.com/) helps people find their ‘Inner Genius’, which in my opinion, has brutal simplification at it’s core.