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Showing posts from January, 2018

The Imposter Syndrome

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Sometimes I feel like I am an imposter…
As defined by Wikipedia, The Imposter Syndrome is a concept describing individuals who are marked by an inability to internalize their accomplishments and a persistent fear of being exposed as a "fraud". https://en.wikipedia.org/wiki/Impostor_syndrome
A little over a year ago I left the relative security of a corporate job - having spent nearly 25 years working for multi-nationals - and set up my own consulting business Pin Consult. Over the past 12 months I have relearned what is important to me, and where I believe I can have the biggest impact. I have reworked and simplified my marketing and promotional material and sometimes I have got it wrong, sometimes I have got it right. I have learned more about ‘the important stuff’ in one-year than I had in the previous ten… Pin Consult has evolved a lot, so I guess it’s no wonder that I sometimes feel like an imposter.
The good news is that I am not alone, and at some time in their caree…

Stealing Brutal Simplification

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        Stealing Brutal Simplification
I love the sound of this, it’s something a friend of mine, Jon Skinner (Co-Founder of The Core Agency - http://thecoreagency.com.au/), told me to aim for when developing The Cave Network - a future social enterprise that will help men improve their world by giving back with purpose. ‘Brutal Simplicity of Thought’ was a mantra first coined by advertising legend, Maurice Saatchi. Check out his book by the same name here: https://www.goodreads.com/book/show/12844390-brutal-simplicity-of-thought
Like many others before, I’M GOING TO STEAL IT…
Brutal simplification is where I’m heading with my coaching business, at least the marketing of it. Brutal simplification is what many of my clients need to aim for. And I think most of us can use a bit of brutal simplification in our personal lives as well. If you don't believe me, then believe Steve Jobs:


PERSONAL SIMPLIFICATION:
Today we’re all so busy and have so little time - or at least we think have no ti…